October Has Entered the Chat 🍂👀

San Antonio, October is officially here and apparently we decided to kick it off by doing the absolute most.

This weekend you can tag monarch butterflies, wander through a Japanese fall festival, hunt for giant Día de los Muertos art along the River Walk, catch a Beatles tribute, or spend your Sunday sipping, shopping and brunching downtown.

Basically, if your weekend plans are currently “I guess we’ll figure something out,” I have some ideas. 😂

Here’s your GO210 guide to the first weekend of October, with the things worth leaving the house for, the free events worth knowing about, a Sunday Side Quest, and a happy hour you’re going to want to add to the list.

Let’s make October fun. 🖤🍂

Monarch and Pollinator Festival

When: Saturday, Oct. 3 (9:00 AM–2:00 PM)

Where: Brackenridge Park (3700 N. St. Mary’s St.)

The Vibe: Tag monarch butterflies, explore a Monarch Migration obstacle course and bird maze, check out more than 50 education partners, grab food and see live music. There are even plant and tree giveaways.

Parking: Dedicated parking attendants and the Bee Line Old Town Trolley will help with festival parking and transportation.

Tickets: FREE

The Fab Four: A Hard Day’s Night

When: Friday, Oct. 2 (7:30–9:30 PM)

Where: Tobin Center for the Performing Arts, H-E-B Performance Hall (100 Auditorium Circle)

The Vibe: The Emmy Award-winning Fab Four is bringing its 2026 tour to San Antonio with a show celebrating the diamond anniversary of A Hard Day’s Night. Expect note-for-note performances of Beatles classics including “A Hard Day’s Night,” “Yesterday,” “Hey Jude” and more.

Tickets: Starting at $33.50, with all-in pricing including fees and taxes.

Parking: Parking is available near the Tobin Center, with reserved parking options through the venue.

GO210 Take: A pretty perfect excuse to dress up, grab a drink downtown and pretend you're spending Friday night in 1964. 🎶

The Weekend Lineup

Sunday Brunch Market

When: Sunday, Oct. 4 (10:00 AM–4:00 PM)

Where: Hemisfair (434 S. Alamo St.)

The Vibe: Sip, shop and brunch your way through a local market featuring vendors, a live DJ and brunch from Box Street All Day. Very much a “Sunday plans that aren't just brunch” situation.

Parking: Paid parking garages and lots are available around Hemisfair and downtown.

Tickets: FREE to attend; food and shopping are extra.

Little Em’s Oyster Bar

When: Daily, 3:00–5:00 PM

Where: Little Em’s Oyster Bar, 1024 S. Alamo St.

The Deal: $2 oysters, $8 martinis and a $12 burger during happy hour.

The Vibe: Casual-elegant oyster bar meets Southtown date night. Think chilled oysters, martinis, cute patio energy and a very “I have my life together” afternoon drink.

Super Fun Saturday: Day of Play

When: Saturday, Oct. 3 (11:00 AM–1:00 PM)

Where: Hemisfair (434 S. Alamo St.)

The Vibe: Hemisfair is activating all three parks for a giant day of play with high-energy activities designed to get kids outside, moving and having fun.

Parking: Paid parking garages and lots are available around Hemisfair and downtown.

Tickets: FREE

Aki Matsuri Japanese Fall Festival

When: Saturday, Oct. 3 (11:00 AM–5:00 PM)

Where: Camargo Park (5738 Castroville Rd.)

The Vibe: A Japanese fall festival with bonsai, ikebana, yakisoba, onigiri, traditional performances, J-Pop, cosplay, interactive dances and local vendors. Basically, a little slice of Japan in San Antonio.

Parking: FREE on-site parking.
Tickets: FREE

❝

Día de los Muertos Tradition Trail

The Mission: Trade the lazy Sunday scroll for a colorful downtown scavenger hunt along the San Antonio River Walk. Start your walk downtown and set out to find the giant Día de los Muertos installations tucked throughout the River Walk. Your objective: spot the 5-foot alebrijes, colorful calaveras and vibrant altars, take a few photos, and pick your favorite installation along the way. 💀🌼

The Reward: A completely free Sunday adventure that feels a little more special than your typical River Walk stroll. You’ll get colorful photo ops, beautiful Día de los Muertos artwork and a chance to experience one of San Antonio’s most iconic traditions in a whole new way. Bonus points if you stop for brunch, a margarita or a coffee along the way.

The Offerings: Giant 5-foot alebrijes, Día de los Muertos altars, colorful calaveras, River Walk views and plenty of photo-worthy stops.

When: Sunday, Oct. 4 through Monday, Nov. 2

Where: Downtown San Antonio River Walk

Cost: FREE

Parking: Multiple paid parking garages and lots are available downtown near the River Walk.

See you out there!

Jenna

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Want to put your spot on San Antonio’s weekend radar?

Whether you’re launching a new fall cocktail menu, hosting an artisan market pop-up, or rolling out a game-day special, we’d love to check it out. Send an email to [email protected] or simply reply to this email with info.